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Ugam Interactive Releases Watch List for PriceTrac

June 14, 2011

Ugam Interactive announced a new version of PriceTrac that has a “Watch List” feature. Used by the world’s largest retailers and brands, PriceTrac is a tool to track pricing, promotions, and product assortments of designated competitors. The Watch List feature allows the user to identify, track, and define alerts on designated competitors’ products. These alerts can be created by business rules defined by each user.

“The Watch List feature is yet another avenue for PriceTrac to provide actionable insights into valuable competitive data” said David Schoenfeld, Ugam Interactive’s Vice President of Sales. “Now users of PriceTrac can create user defined lists of products and, in turn, merchandisers and buyers can be immediately alerted when their pricing does not meet strategy on the products that matter most. This newest feature, like the majority of the existing features, was driven through customer demand. We have the advantage of working with the world’s top retailers and brands giving us unparalleled insight to how industry leading companies leverage competitive data.”

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  1. June 24, 2011 11:02 am

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